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Neerja Singh
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05 Jul

Zoomer’s Teacher

  • By Neerja Singh
  • In Boomers to Zoomers
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The 7th pay commission is supposed to justify all of this as also the accompanying ringing of the ears, spinning of the heads, and palpitating of the hearts. And it goes without saying that there is always that universal echo permeating the busy hullabaloo, “But what does the Primary...
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09 Jun

The Anxious Heritors

  • By Neerja Singh
  • In Boomers to Zoomers
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These are heartbreaking times. Youth was supposed to be the spring of life, a time of promise and vitality looking ahead with eyes of wonder. Instead, you have zoomers aged 14 on medication protocol for anxiety. Those young bodies have already seen enough. These are spirits that are perplexed...
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08 Jun

The Kinder Shopper

  • By Neerja Singh
  • In Boomers to Zoomers
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A big shift is happening in the world of buying and selling. Did you think for instance that it is just the Indians sweating a bargain? Price has begun to excite the zoomer as much; in fact it is emerging as their primary motivator when shopping. And this is...
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